
Executive Director, NABEDC, Arizona Hispanic Chamber of Commerce (AZHCC)
Mercado-Gonzalez currently serves as the Executive Director, NABEDC, (pronounced “Nah Bed See”), which is a project of the Arizona Hispanic Chamber of Commerce (AZHCC) that assists businesses with building scale and capacity, increasing revenue, creating and retaining jobs. She previously served as Vice President of Corporate Partnerships the AZHCC. She has over twenty years of experience in client services and as a results oriented multicultural marketing and advertising professional, specializing in the U.S. Hispanic market. began her career at Anheuser-Busch Inc. She then held senior level client service roles at several Hispanic and multicultural focused advertising agencies working on a variety of local and national brands. Christina is an Arizona native and received her Master’s degree in International Management from the Thunderbird School of Global Management and her BS in business administration from the University of Arizona. She has been actively involved in the community and has served in leadership positions in a variety of local organizations and currently serves on the Arizona Diamondbacks Los D-Backs Ambassador Council and President of Global Ties. She is excited about AAWL’s work in the community for animals and people and has a rescue pup named Ginger and a kitty cat Coqui.